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The PR Maven Podcast

The PR Maven® Podcast is the combination of traditional networking techniques combined with the power of social media to build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Feb 26, 2019


About Skylar Welch:

Skylar grew up on a small island in Eastport, Maine. She graduated from the University of Maine and also spent time studying on the coast of California. After graduating, she took a job with a Title company and this is when she found her love for the real estate business.

In 2011 Skylar started with Acadia Lending Group where she found her passion and became a loan officer. In her role with the company she provides affordable, reliable, lending options to people looking to purchase property in Maine. Her main focus is to make the process as smooth, and easy as possible for the client while making it a great experience. She lives in Windham, Maine with her family.

In this episode:

3:05 – How Skylar got started in the real estate business at Acadia Lending

6:41- Why starting from the bottom of the business was so important to Skylar and the importance of her mentors John and Heather Rose

10:30 – How Skylar uses Facebook to get testimonials and how to tap into your clients as a referral source

13:19 – How she picked up three buyers in one month and the value of national groups on social media

17:06 – Why a personal touch is important in combination in her line of her work

18:15 – Skylar and Nancy talk about strategies for reaching millennials

20:23 – The biggest challenge Skylar faced in the real estate industry and how she handled it

22:55 – What her biggest referral source is and what she does to keep in touch with them

27:19 – Why Skylar tracks every lead that she gets and what she does with that information

28:43 – How Skyler has built her real estate network, including her clients and real estate agents

31:22 - The value of building relationships, setting goals that are involved in the business of real estate

33:17 – Advice for people getting into the mortgage business


“Treat clients like you would want to be treated and like they are the most important thing you have going on.” – Skylar Welch, Loan Officer at Acadia Lending Group

Mentioned in this Episode



Joseph Albert -

John Rose -

Heather Rose -

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