Episode 230: How To Infuse Storytelling Into Your Brand, With Mads Hanna, Founder of Curated Compass
Mar 28, 2023
Telling your story is a big part of building your brand. In this episode, Mads Hanna starts off by talking about her career and how it led her to brand storytelling. Mads explains how you can breathe storytelling into your brand, the four fundamental pieces for brand storytelling and when having a clear story is...
Mar 21, 2023
Because of the Covid-19 pandemic, the art of the podcast became a full-blown renaissance. But in truth, podcasting predated the coronavirus, responding to the evolving wants and needs of young listeners who don’t just want to blast the radio in their cars.
Around the globe, there are more than 400 million podcast...
Mar 14, 2023
TikTok is the fastest-growing social media platform worldwide, surpassing social media giants like Facebook, Instagram and Twitter. In this podcast episode, Anna McDermott shares some of the tips she has learned from creating TikToks for Marshall Communications. Anna also shares the data and demographics that prove why...
Mar 7, 2023
Did you know that the Gulf of Maine is warming faster than 96% of all the world’s oceans? Anna Dibble joins Nancy to talk about her environmental advocacy as an artist and what Gulf of Maine EcoArts is doing to shine a light on the impacts of climate change. Public relations plays a key role in helping spread the...
Feb 28, 2023
Social engagement is the name of the game for business leaders. As we move into the new year, take some time to consider your own social capital and goodwill. The key to branding yourself is the impact you have on others – whether or not they know, like and trust you. Elevating your social capital and fostering...