Episode 115: How to protect your brand using trademarks, with Sharon Toerek, principal at Toerek Law
Oct 27, 2020
About the guest:
Sharon Toerek is principal of Toerek Law, where she focuses her national law practice on helping professionals in the advertising, marketing and creative services industries protect and monetize their intellectual capital, and manage the legal implications of their marketing and...
Oct 20, 2020
About the guest:
Lynne Golodner is the host of the Make Meaning Podcast and founder of the Make Meaning Movement. She is also the founder of Your People LLC, a marketing and public relations firm she started in 2007 to bring meaning and purpose to marketing for schools, universities, and municipalities.
A...
Oct 13, 2020
About the guest:
Peter has more than 36 years of experience in the New England recreation industry including 20 years working in or managing many aspects of the ski industry, including mountain operations, resort services, lodging, and food service. Because the ski industry is so diverse—combining...
Oct 6, 2020
About the guest:
Veronica Romney is a 12-year branding and marketing veteran who believes our aspirations drive our actions and if we want to help our customers make the best decision for them, we have to align our business efforts with their aspirations.
In the past, she has worked with some of the...