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The PR Maven Podcast

The PR Maven® Podcast is the combination of traditional networking techniques combined with the power of social media to build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Mar 26, 2019

About Carey Kish:

Carey Kish is veteran hiker, outdoors and travel writer, photographer, registered Maine guide and certified funmeister. Kish has completed some two-dozen long-distance trails in the United States, Canada and Europe, including the 2,189-mile Appalachian Trail from Georgia to Maine (once in 1977 and again in 2015), the 1,100-mile Florida Trail in 2017, and has plans to tackle all 2,650 miles of the Pacific Crest Trail from Mexico to Canada in 2019. 

In addition to the AMC Maine Mountain Guide, Kish is the author of AMC’s Best Day Hikes Along the Maine Coast. He is the longtime hiking and camping columnist for the Portland Press Herald/Maine Sunday Telegram and writes the outdoor adventure blog “Maineiac Outdoors” at His writing and photos have appeared in numerous publications, most recently the Activities Guide of Maine, the Maine Brew Guide, Maine Today Travel Magazine, Green & Healthy Maine and the Sunrise Guide. Kish is currently working on a new book entitled Beer Hiking New England, which pairs 60 great hikes with nearby craft breweries/brewpubs. 

Kish is an active member of the Outdoor Writers Association of America, New England Outdoor Writers Association, North American Snowsports Journalists Association and New England Travel Writers Network. He lives on Mt. Desert Island with his wife, Fran Leyman. 

In this episode:

5:05 – How Carey got started in business

7:04 – Carey’s love for Maine and why he wanted to grow his career here

8:00 – The value of living in Maine and the strength of Maine’s brand

10:56 – How the print media industry has changed, and which social media site Carey likes best

12:43 – The places in Maine that Carey likes to share with readers

14:48 – The birth of the internet and tools Carey uses to get his message out

17:18 – How Carey has approached challenges and obstacles in his career

19:23 – Why Carey Kish wanted to hike the Appalachian trail

21:18 – The example of a relationship Carey established on Facebook

27:37 – How social media is like a full-time focus group

30:22 – A story from Carey’s trip on The Appalachian Trail and a huge surprise for Carey at a diner

33:14 – How Carey has used Facebook to build his network

34:56 – Why Carey wants to get back to engaging his audience through his blog

35:53 – Why discipline is important to being successful for blogging and social media

40:14 – How his network has advanced his career

42:18 – Why Carey Kish loves Stephen King’s book ‘On Writing’

43:41 – Cary’s advice for PR Maven® Nation

45:55 – What writing and playing the Maine lottery have in common


 “Follow your dreams, do what you love.” — Carey Kish, adventurer, outdoors and travel writer

Mentioned in this episode:

Go Maine car pool –

University of Maine –

Maine Mountain Guide – – Trailhead blog –

Who Moved my Cheese? By Dr. Spencer Johnson –,+Low&sourceId=PLAGoNA&dpid=tdtve346c&2sid=Google_c&gclid=CjwKCAiAs8XiBRAGEiwAFyQ-egB2NPqMMb2EX4EIM85_ofahPUhS_7_tBgZpR6EyzZNgkNIyzwY-6RoC_0MQAvD_BwE

‘On Writing,’ by Stephen King –

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