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The PR Maven Podcast


The PR Maven® Podcast is the combination of traditional networking techniques combined with the power of social media to build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Jun 20, 2023

Instagram is an important social media platform for businesses that have great visuals to share with their audience, such as delicious food photos, cute animals and much more. Instagram’s largest audience is comprised of people ages 18 – 34. If your core audience falls into that age group, this is another good reason for your business to be on Instagram. In this episode, find out how to create an Instagram profile, make a post, and determine what content you should be posting and when. This episode also includes how to schedule and delete posts, or how to delete the entire profile.

1:39 – Why you should create an Instagram profile for your business.

3:05 – Instagram’s demographics

4:16 – How to create a profile and connect it with your Facebook page.

5:41 – How to post.

6:44 – Content ideas to share on Instagram.

8:02 – When you should post.

8:41 – How to schedule posts and view analytics.

9:01 – How to delete an Instagram profile.

 

Links:

Episode 240: Facebook Basics: https://marshallpr.com/podcast/episode-240-facebook-basics/

Episode 241: LinkedIn Basics: https://marshallpr.com/podcast/episode-241-linkedin-basics/

 

Resources:

https://sproutsocial.com/insights/instagram-stats/

https://sproutsocial.com/insights/best-times-to-post-on-social-media/#instagram-times