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The PR Maven Podcast


The PR Maven® Podcast is the combination of traditional networking techniques combined with the power of social media to build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Oct 12, 2021

During the Tokyo Olympics, the importance of personal branding was on full display. Think about it: The mainstream media now tells us constant stories about the upbringing, mission and values of athletes they feature on the news.

While we watched Katie Ledecky win gold in the inaugural 1500-meter freestyle, we can’t help but hear relatable anecdotes about her early life in the Washington, D.C., area or her years of training at Stanford University. When we heard about U.S. swimmer Chase Kalisz, who competed with Michael Phelps, we learned just how much Phelps inspired him as a youngster. We found out about Phelps’s childhood friends and past girlfriends. When you boil down the Olympics, it comes down to the stories that differentiate one athlete from another. They’re like campfire tales about parenting and perseverance, hard work and overcoming adversity.

Continue reading here.

 

The article read in this episode originally appeared on the Forbes Agency Council CommunityVoice™ in August 2021.

 

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