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The PR Maven Podcast

The PR Maven® Podcast is the combination of traditional networking techniques combined with the power of social media to build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

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  2. Episode 244: Twitter Basics

Episode 244: Twitter Basics

Jul 4, 2023

Twitter has been in the news a lot recently following Elon Musk’s acquisition of the company. While Twitter has undergone many changes and faced criticism recently, the platform is still a great place to help your business connect with the media and with your audience. In this episode, Nancy takes a look at some of the reasons you should consider creating a Twitter account and how to use Twitter once your account has been created.  

1:04 – Why you should create a Twitter profile for your business. 

3:44 – Twitter’s demographics.

4:40 – How to create a profile. 

5:52 – How to post. 

6:21 – Content ideas to share on Twitter. 

7:30 – When you should post. 

8:02 – How to view analytics. 

8:10 – How to delete a Twitter profile. 

 

Links: 

Episode 240: Facebook Basics: https://marshallpr.com/podcast/episode-240-facebook-basics/  

Episode 241: LinkedIn Basics: https://marshallpr.com/podcast/episode-241-linkedin-basics/  

Episode 242: Instagram Basics: https://marshallpr.com/podcast/episode-242-instagram-basics/  

 

Resources:  

https://thesocialshepherd.com/blog/twitter-statistics#:~:text=Here's%20an%20overview%20of%20Twitter's,year%20olds%3A%2038.5%25%20of%20users 

https://business.twitter.com/en/basics/what-to-tweet.html 

https://sproutsocial.com/insights/best-times-to-post-on-twitter/ 

https://blog.hootsuite.com/how-often-to-post-on-social-media/#:~:text=Twitter%3A%20Post%20between%202%20and,and%205%20times%20per%20week.