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The PR Maven Podcast


The PR Maven® Podcast is the combination of traditional networking techniques combined with the power of social media to build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Nov 9, 2021

In the middle of a pandemic, it is more difficult than ever to network with others. Trust me — I’m a “connector” at heart, and the COVID-19 crisis has made it extremely challenging to navigate my web of personal and professional contacts. It has taken a psychological toll, and I’m not alone.

Offices are closed. Cafes are empty. Happy hours are in the rearview mirror, except for on Zoom. While the internet has opened up a whole new world of communicating and connecting (which I’m grateful for), it is still incomparable to the value of face-to-face networking. Fostering interpersonal connections enables job seekers to find work, employees to thrive and small businesses to grow into something more.

Without that networking, word-of-mouth marketing becomes harder and harder. And client referrals are one of the most important moneymakers for many small business owners. In my line of work, a recommendation is everything.

Continue reading here.

 

The article read in this episode originally appeared on the Forbes Agency Council CommunityVoice™ in December 2020.

 

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